Identity, design, illustration: Ryan Hicks.
Contributors – Producer: Jack Huynh; CSS Engineer: Chris Harris; Account Manager: Katie Schmitz Fernandez.
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Full brand identity for international water-purification/social-health organization. Waterhealth is doing visionary work applying technology to relieve destitution in third-world countries; healthier people are more enabled to develop strongly as a society.Project scope encompassed logo and typography design, useage guidelines, collateral, and website. Considering the environment in which the mark would be implemented, it had to be reproduction independent, language-free, and communicate at the very least: aspiration, empathy, optimism, opportunity, growth, health, well being, cleanliness, catalyst, change, nourishment.


Excerpts from the Brand Guide:


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